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CONCRETE PRODUCTS & CAST STONE84 CPI %u2013 Concrete Plant International %u2013 3 | 2025 www.cpi-worldwide.comThe construction boom in the United Arab Emirates is leading to an increasing demand for exclusive building materials. Consent LLC is responding to this trend with a new, state-of-the-art production facility in Abu Dhabi. Developed and built by German engineering company Masa GmbH, the plant meets the high standards of exclusivity, productivity and cost control.Major projects such as the new terminal at Al Maktoum Airport and other construction projects in the United Arab Emirates are driving demand for building materials. One of the reasons for this is that the UAE wants to position itself as an important industrial location with government initiatives and new economic partnership agreements. The ten-year %u2018Operation 300bn%u2019, for example, aims to strengthen and expand the UAE's industrial sector and increase its contribution to GDP from AED 133 billion (33.6 billion %u20ac) to AED 300 billion (75.8 billion %u20ac) by 2031. Local companies are responding to this trend by expanding their production capacities. They are focusing primarily on local procurement.Consent LLC, one of the major players in the production of building materials in Abu Dhabi / the UAE, invested heavily in a new production plant in response to the local construction boom. The dimensions of Plant IV are enormous %u2013 in every respect. As a supplier of the machine technology, Masa accompanied the major project from the planning phase to the production of marketable products.%u2018We wanted an exclusive plant for exclusive products.%u2019Alan Sakr, Owner of Consent, summarises his expectations in approaching Masa as a partner for the plant equipment. %u2018The market is highly competitive, and our customers%u2019 demands are increasing. That is why we wanted to invest in an exclusive plant that would enable us not only to meet our customers' expectations, but to exceed them. At the same time, we need to ensure that our productivity and cost targets are met.%u2019Exclusivity, productivity and cost control %u2013 three clearly defined goals that require equally clear technical solutions. Cristian Brugioli, Managing Director of the Masa Middle East branch in Dubai, has maintained a close business relationship with Consent for many years and is very familiar with the company's priorities. Plants I and II have been successfully producing with Masa technology for a long time. If he had to describe Plant IV in just one word, the word %u2018unique%u2019 would immediately come to mind.The plant in Abu Dhabi is unique in many respects. In order to fulfil the three main objectives in equal measure, the Masa team worked closely with Consent to develop the layout for a Masa high-tech plant with Multi-Handling Systems, which includes a first-in-first-out solution and the integration of comprehensive finishing lines. The products are manufactured on a Masa XL-R 9.1. The Masa Multi-Color System enables repeatable, excellent colour designs. In order to ensure that each exclusive product meets the high customer requirements and to minimise the risk of contamination, the layout also provides a separate feed of the aggregates for the main and face mix concrete.First-in-first-out SolutionThe chamber system at Consent, where the products cure, can effectively accommodate over 8150 production boards. It therefore offers sufficient space for both standard and exclusive products with lower order volumes. Fast availability is a decisive factor, especially for these products. The Masa plant layout takes this special requirement into account when implementing the storage and retrieval logistics with two Masa finger cars: the cured concrete products are removed according to the batch-based first-in-first-out (FIFO) principle. The use of the chamber system should be as cost-, space- and time-efficient as possible while allowing control over the production processes.Multi-Handling SystemsTo be able to react flexibly to changing customer requirements and market demands, Consent relies on just as flexible production processes. The Masa plant layout with its multi-handling systems and two dry sides meets this requirement: It offers Consent the possibility to take both uni products and concrete products that require finishing or post-treatment Consent sets new standards in building materials production in Abu Dhabi/UAEMasa GmbH, 56626 Andernach, Germany