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NEWSwww.cpi-worldwide.com CPI %u2013 Concrete Plant International %u2013 5 | 2025 29A passion for personnel development \w thoughts spring from mature experiences\Wolfgang von Goethe once said.The author of this article has tried to remain true to this motto for more than 20 years. He first worked for Swiss building materials manufacturer Holcim, and then spent eleven years as a consultant for PSA Zurich Area GmbH.It is always inspiring to see the enthusiasm with which engineers, business administrators and marketing managers learn from and with each other. Many of them work now as recognised experts in the driver seat of various national and international companies in the building materials industry %u2013 which is a source of joy and satisfaction for every personnel developer. nReferences[1] Oecknick, J.; Erhardt, M. %u201cCan the fa%u00e7ade handicraft be exported?%u201d; In: CPI %u2013 Concrete Plant International 2/2018[2] Oecknick, J. %u201cCements for use in AAC production %u2013 evaluation of their application potential in a customer-oriented way%u201d In: AAC Worldwide 4/2020[3] Oecknick, J. %u201cCements for use in Precast Concrete Industries %u2013 evaluation of their application potential in a customer-oriented way%u201d; In CPI %u2013 Concrete Plant International 5/2020[4] Oecknick, J. %u201cPractical performance evaluation of mineral additions%u201d; part 1; In: CPI %u2013 Concrete Plant International 4/2021[5] Oecknick, J. %u201cCharacterizing the performance of concrete additions for use in building materials industry %u2013 part 2, case studies%u201d CPI %u2013 Concrete Plant International 5/2021[6] Oecknick, J. %u201cTechnical-economic evaluation of construction chemicals%u201d; part, 1 basics; In: CPI %u2013 Concrete Plant International 4/2022[7] Oecknick, J. %u201cTechnical-economic evaluation of construction chemicals%u201d; part, 2 case studies; In: CPI %u2013 Concrete Plant International 6/2022[8] Oecknick, J. %u201cNanoparticles in cement, mortar and concrete%u201d; part 1, laboratory method for practice-oriented performance assessment; In: CPI %u2013 Concrete plant International 3/2023[9] Oecknick, J. %u201cThe measurement technology must be right%u201d; In: CPI %u2013 Concrete Plant International 6/2024[10] Oecknick, J. %u201cUntersuchungen zur Phenomenologie der Strukturbildung von M%u00f6rtel und Beton mittels Ultraschall%u201c; In: Dissertation, IH Cottbus 1982 [11] Kaessner, B.; Frey, P.; Gebauer, G.; Oecknick, J., %u201eUltrasonic Measurements for the Determination of Strength Development of Hardening Concrete%u201d; In. Fachinformationsdienst BAUdigital, International Symposium, volume 2 1165-1168, Berlin 01.01.1995 [12] Krompholz, R.; Gebauer, G.; Kaessner, B.; Oecknick, J. In: DE 19629485C2 %u201eVerfahren und Vorrichtung zur Bestimmung der Druckfestigkeit von Beton w%u00e4hrend dessen Erh%u00e4rtung mittels Ultraschall-Geschwindigkeitsmessungen%u201c; Berlin 20.05.1998 FURTHER INFORMATIONPSA Zurich Area GmbHFreiestra%u00dfe 24a8610 Uster, Switzerlandjuergen.oecknick@psazurich.chwww.psazurich.chFig. 8: Holcim Azerbaijan, Management of departments sales & marketing cement, concrete and dry mortar